Sales Warrior Lesson 44:
The Primary Obstacle
Everything depends on your use of military philosophy.
Moving the army requires thousands of vehicles.
These vehicles must be loaded thousands of times.
The army must carry a huge supply of arms.
You need ten thousand acres of grain.
This results in internal and external shortages.
The Art of
War 2:1.1-6
For the Sales Warrior:
Everything depends on your sales philosophy.
Advancing a competitive position requires many sales calls.
Every sales call requires preparation.
A salesperson must develop a great deal of knowledge.
You must be paid for your efforts.
This results in a large investment from your company.
