Your Account

Sales Warrior Lesson 3: The Goal of Sales Strategy

You have strengths and weaknesses.
These come from your position.
The Art of War 5:5.14-15

Position yourself where you cannot lose. 
The Art of War 4:3.22

Answer: C. To build up or advance your position with the customer.

[Back] [Next]

Copyright 2005-2008 Science of Strategy Institute, Clearbridge Publishing, and Gary Gagliardi
The leading publishers of books based on Sun Tzu's The Art of War