Introduction: Sun Tzu's Basic Concepts
Sales Warrior Lessons 1-21

Overview

The Sales Warrior Lessons take you through the book The Art of War for the Sales Warrior, examining each stanza of Sun Tzu's work as adapted for salespeople. However, before we begin, this introduction gives you an overview of Sun Tzu's entire approach to front-line strategy.

In this introduction, our first twenty-one lessons are pulled from different parts of Sun Tzu's work. Our goal is to highlight the main issues and, in particular, how Sun Tzu's approach might differ from what you expect.

As with all our Warrior Class lessons, we ask you a question before each lesson. The purpose of this question is to train your mind to think about selling in a new way. You are expected to get most of the answers wrong initially. They are intentionally difficult for those who are unfamiliar with Sun Tzu's approach to competition.

In the discussion after the question and the answer, we explain why the answer is what it is. While these answers may seem arbitrary at first, you will be surprised at how fast you will learn to think differently over time.

At the end of the chapter, your score has to be over 75% correct to get the key to unlock the next section. If your score isn't high enough to move on to the next chapter (75%), we give you an opportunity to answer just the questions again.

People usually have to go through the lessons more than once to get a passing score and the keyword for the next set of lessons. Though there are ways to cheat, those who do so find it nearly impossible to pass their final exam, which asks similar questions but is cheat-proof.

How to Train:

Directions: When you are asked a question, check the box you think is correct and click the [Score and Continue] button. This will score your answer and take you to the next page (slide). You move between nonquestion slides using the [Next] and [Back] buttons on the bottom of the screen. Your score is shown below those buttons at the bottom of the page. You can use the [Up] button in the left column to return to this page and reset your score to zero.

NOTE: Don't forget to BOOKMARK/SAVE AS FAVORITE your page when leaving lessons so you can get back to where you were before completing a section without erasing your scores.

Don't worry about getting answers wrong initially. We make them tricky so you WILL get them wrong!

Since you are asked questions BEFORE the lesson, you are expected to make mistakes. You are also expected to think about the question and why Sun Tzu answers it a particular way. Read more about our unique Warrior Class methodology here. Our training teaches that making mistakes is GREAT if you learn from them. Better to make mistakes here than in your real life.

In these early lessons, you are asked the same question both at the beginning and at end of each lesson, and you are provided the answer in between, so the worst you can do is 50%. At the end of the chapter, if your score isn't high enough to move on to the next chapter (75%), we give you an opportunity to answer the questions again.

To start Lessons 1-21, click here.

Review Lessons

You can go to any of these lesson to review them using the links below. You can ignore the questions if you want using the [Next] and [Back] buttons just to look at the slides (except when retaking the test). You can use the [Up] button to return to this page (except when retaking test).

To retake the final test, click here.